Privacy policy
Privacy Statement
This privacy statement applies to the processing of personal data collected and used by the member companies of the Knight Frank Group, as well as by their third-party service providers. It
may be updated periodically. The terms “Knight Frank”, “we” or “our” refer to Knight Frank LLP as well as the entities of the Knight Frank Group that it owns, directly or by majority shareholding, on whose behalf this statement is established. You will find more details about our organisational structure here via the following link : https://signature-knightfrank.com
This Group Privacy Statement explains what personal data we hold, how we collect it, and how we use it and may share it. It also contains important information about your rights in relation to your personal data, as well as how to contact us or refer the matter to the competent supervisory authorities in the event of a complaint. This Statement applies to your use of Knight
Frank websites and/or mobile applications, as well as to any situation in which you provide us with your personal data — for example when you wish to buy, sell or rent a property.
Knight Frank is an international group. Due to differences between local data protection laws and requirements, our offices located in certain countries may have country-specific Privacy
Statements, accessible from their respective websites. In the event of a discrepancy between the processing terms described in a local Privacy Statement and those set out in this Group
Privacy Statement, the provisions of the local Privacy Statement shall prevail.
What is personal data?
Personal data is any information relating to an identified or identifiable natural person. This also includes separate elements which, when combined, may make it possible to reveal
your identity.
We may collect information about you from various sources, including data you provide to us directly; information collected when you visit our websites, a local office, other property portals,
or when you create an account on our website, view our online content, or use our mobile applications or other services; as well as information obtained from third-party sources.
When we determine the purposes and means of processing your personal data, we act as a data controller. This is the case for the majority of services provided to you by Knight Frank. If you
have any questions regarding this Privacy Statement or the use of your personal data, or if you wish to exercise any of your rights under data protection regulations, you may contact our Data Protection Officer (DPO) at the following address : https://signature-knightfrank.com
Information we collect directly from you
We may collect information directly from you when you participate in our offers or programmes, create an account on our websites or mobile applications, communicate with us by telephone or email, or more generally when you provide us with information as part of the use of one of our services. Below are examples of data we may collect directly from you :
Owners
When you are an owner, we collect certain personal data relating to you.
| Processing activity | Categories of personal data | Purpose of processing | Legal basis |
|---|---|---|---|
| Registration of prospective owners | Name, contact details, property information | Provide our services | Consent / Legitimate interest in the course of our activities |
| Organisation of viewings | Name, contact details, property information | Performance of a contract or taking steps prior to entering into a contract | Contract |
| Communication of offers | Name, contact details | Performance of a contract or taking steps prior to entering into a contract | Contract |
| Onboarding of new owners | Name, address, bank details, passport and identity documents, proof of address, due diligence checks, visa and immigration documents | Verify your identity and carry out due diligence checks | Legal obligation / Legitimate interest in the course of our activities |
| Collection of payments | Name, contact details, banking information, account history | Performance of a contract or taking steps prior to entering into a contract | Contract |
| Owner service management | Name, contact details | Performance of a contract or taking steps prior to entering into a contract | Contract |
| Marketing of services likely to be of interest to you | Name, contact details, marketing preferences | Send you communications by email and/or postal mail relating to Knight Frank brands and other content likely to interest you | Consent or Legitimate interest |
Tenants
When you become a tenant through our property management team, we collect certain personal data relating to you.
| Processing activity | Categories of personal data | Purpose of processing | Legal basis |
|---|---|---|---|
| Registration of prospective tenants | Name, contact details, information about properties you are interested in | Provide our services | Consent / Legitimate interest in the course of our activities |
| Organisation of viewings | Name, contact details, information about properties you are interested in | Provide our services to you and your future landlord |
Consent |
| Communication of offers | Name, contact details | Provide our services to you and your future landlord | Consent |
| Onboarding of new tenants | Name, address, bank details, passport and identity documents, proof of address, references, salary and employment situation, credit checks, visa and immigration documents | Verify your identity and carry out due diligence checks |
Legal obligation / Legitimate interest in the course of our activities |
| Rent collection | Name, contact details, banking information, account history | Provide services to you and your landlord |
Consent / Legitimate interest |
| Tenant service management | Name, contact details | Provide services to you and your landlord |
Consent / Legitimate interest |
| Marketing of properties likely to interest you | Name, contact details, marketing preferences, information about properties you are interested in | Send you communications by email and/or postal mail relating to Knight Frank brands and other content likely to interest you |
Consent or Legitimate interest |
Sellers
When you sell a property with us, we process certain personal data relating to you.
| Processing activity | Categories of personal data | Purpose of processing | Legal basis |
|---|---|---|---|
| Registration of prospective sellers | Name, contact details, property information | Provide our services | Consent / Legitimate interest in the course of our activities |
| Organisation of viewings | Name, contact details, property information | Performance of a contract or taking steps prior to entering into a contract | Contract |
| Communication of offers | Name, contact details | Performance of a contract or taking steps prior to entering into a contract | Contract |
| Onboarding of new sellers | Name, address, bank details, financial information (e.g. mortgages), passport and identity documents, proof of address, due diligence checks, visa and immigration documents | Verify your identity and carry out due diligence checks | Consent / Legitimate interest in the course of our activities |
| Collection of payments | Name, contact details, banking information | Performance of a contract or taking steps prior to entering into a contract | Contract |
| Seller service management | Name, contact details | Performance of a contract or taking steps prior to entering into a contract | Contract |
| Marketing of services likely to interest you | Name, contact details, marketing preferences | Send you communications by email and/or postal mail relating to Knight Frank brands and other content likely to interest you | Consent or Legitimate interest |
Buyers
When you purchase a property with us, we process certain personal data relating to you
| Processing activity | Categories of personal data | Purpose of processing | Legal basis |
|---|---|---|---|
| Registration of prospective buyers | Name, contact details, information about properties you are interested in | Provide our services | Consent / Legitimate interest in the course of our activities |
| Organisation of viewings | Name, contact details, information about properties you are interested in | Provide our services | Consent |
| Communication of offers | Name, contact details | Provide our services | Consent |
| Onboarding of new buyers | Name, address, bank details, passport and identity documents, proof of address, references, salary and employment situation, credit checks, visa and immigration documents | Verify your identity and carry out due diligence checks | Consent / Legitimate interest in the course of our activities |
| Collection of payments | Name, contact details, banking information | Performance of a contract or taking steps prior to entering into a contract | Contract |
| Buyer service management | Name, contact details | Performance of a contract or taking steps prior to entering into a contract | Contract |
| Marketing of services likely to interest you | Name, contact details, marketing preferences | Send you communications by email and/or postal mail relating to Knight Frank brands and other content likely to interest you | Consent or Legitimate interest |
Visitors
When you visit one of our offices, we may collect personal data relating to you.
| Processing activity | Categories of personal data | Purpose of processing | Legal basis |
|---|---|---|---|
| CCTV | Images | Ensuring the security of assets owned or managed by Knight Frank or our clients | Legitimate interest |
| Visitor management | Name, contact details, visit details | Building management and maintenance | Legitimate interest |
| Building access control | Identification, contact details, access logs | Building management and maintenance | Legitimate interest |
| Management of requests and enquiries | Identification, contact details, request details | Providing a continuous service to clients and property management | Legitimate interest |
Information collected during your visit to our websites or applications
We may collect information when you interact with our offers, create an account on our
websites or mobile applications, take part in telephone calls or email exchanges, or provide
information directly.
Examples of data collected:
| Processing activity | Categories of personal data | Purpose of processing | Legal basis |
|---|---|---|---|
| Responding to enquiries | Name, address, contact details, enquiry details | Providing a continuous customer service | Legitimate interest |
| Account creation | Name, address, contact details, username and password, marketing preferences | Provide our services | Consent |
| Analytics | Device information, IP address, app usage, preferences | Improvement of applications and online services | Consent |
For cookies used on our websites, please refer to our Cookie Policy. Our websites are also protected by Google reCAPTCHA; for more information, see Google’s Privacy Policy and Terms of Use.
Mobile applications
We also collect information via our mobile applications, both information you provide and information collected automatically (device, IP address, usage, preferences, etc.).
| Processing activity | Categories of personal data | Purpose of processing | Legal basis |
|---|---|---|---|
| Account creation | Name, address, contact details, username and password, marketing preferences | Provide our services | Consent |
| Responding to enquiries | Name, address, contact details, enquiry details | Providing a continuous customer service | Legitimate interest |
| Analytics | Device information, IP address, app usage, preferences | Improvement of applications and online services | Consent |
Information collected via third-party sources
We also collect information from third-party sources: public directories, reference agencies, social networks, legitimate marketing lists or your authorised referring agents.
Examples include: name, address, email address, date of birth, income, references, employment, public activities, etc.
Sensitive data
Certain personal data (your gender, your age, your disability) require enhanced protection. We collect them only (a) with your explicit consent or (b) where required by law.
Use of AI-Assisted Tools
We may use certain AI-assisted tools to support our activities, particularly for content translation, editorial improvement of texts, and the preparation of real estate marketing materials, such as AI-assisted home staging. These tools are used solely as an aid in content creation and are not used to make automated decisions concerning individuals. Any content generated using these tools undergoes human validation before use or publication.
Recipients of your data
Your data may be shared internally with other members of the Knight Frank Group and licensed agents operating under the Knight Frank brand, as well as with authorised third parties in order to provide our services or comply with our legal obligations.
Examples of third parties include: CRM providers including customer relationship management tools, technology services, KYC/AML verification providers, regulatory authorities, alliance partners, insurers, legal representatives, deposit protection agencies, transaction stakeholders, public service providers, etc.
Other situations
We may transfer or process your data:
- in the event of the sale or transfer of our business;
- on your instructions;
- to protect our rights and property;
- where required by law.
For more information, contact dataprotection@knightfrank.com.
Links to third-party websites and social networks
Our websites may contain links or plugins. We are not responsible for their practices or content.
Please exercise caution when sharing personal information on social networks.
Data security
We use secure databases and restrict access to staff members with a legitimate business need.
We cannot guarantee absolute security when data is transmitted over the Internet or via applications.
Legitimate interests
We may process your data in order to:
- comply with our contractual and legal obligations;
- recover sums owed;
- ensure the safety of persons and property;
- promote our services;
- improve our services through feedback;
- defend our legal rights;
- send marketing communications.
You may unsubscribe from marketing emails at any time via the “unsubscribe” link or by contacting dataprotection@knightfrank.com.
Failure to provide personal data
Failure to provide your personal data may prevent us from providing our services and from exercising your contractual or legal rights.
Data retention
We retain your data for as long as necessary for the purposes pursued.
Examples include: during the contractual relationship, during active communications, or to meet legal and regulatory obligations.
For unsuccessful applications, we retain your data for a limited period in order to demonstrat the absence of discrimination and for potential future opportunities. You may request deletion by contacting: dataprotection@knightfrank.com
Transfers outside the EU/UK
Your data may be transferred to countries outside the EEA or the UK. We implement appropriate safeguards to ensure an equivalent level of protection.
Your rights
You have rights relating to your personal data: access, rectification, erasure, objection, restriction, portability and withdrawal of consent.
To exercise your rights, contact our Data Protection Officer at:
dataprotection@knightfrank.com or Knight Frank, 7 Place Vendôme, 75001 Paris
Unsubscribing from marketing communications
Click on the “unsubscribe” link in emails or contact FREquipemarketing@fr.knightfrank.com.
How to lodge a complaint
If you consider that your rights are not being respected, you may contact our DPO or the French supervisory authority (CNIL).
Changes to the Statement
This Statement may be updated to reflect changes in operations, laws, technologies and the business environment.
The date of the last update is indicated below. Any material change will be notified.
Last updated: July 24, 2026